NEW LOGO
Sub-brand icon system
Brand Strategy Brief
Brand Guidelines
I served as Creative Director and co-strategist in the rebrand of The Greater Kansas City Chamber of Commerce. Our new positioning strategy simplified the name to the KC Chamber and a system that allowed for more consistent sub-brands. I created the new mark, identity system and key touchpoints including digital look-and-feel, office signage and communications.
NEW LOGO
Sub-brand icon system
Brand Strategy Brief
Brand Guidelines